Monday, September 9, 2013

Intuition vs. Logic (in life, & in business)

Although this blog was setup to primarily reflect upon the real estate business, from time-to-time I'd also like to write about tools that can transcend across any business situation (or life).

That being said, I had a discussion today about the power of a person's intuition, a.k.a 'gut feeling'. I argued that intuitive feelings are far more powerful than logic. In fact, I believe that logic is preceded by intuition, & not the reverse.

I argued this because intuition, or a person's 'gut feeling', is a culmination of all their life experiences, mistakes, & lessons picked up over the years. To put it in a metaphor, the inward persuasion is likened to a super-computer combing through files & data, then uploading the information in order to sway you one way or another.

To relate it to real estate; If I'm trying to determine whether or not a particular property is a great investment & will be profitable, 9 times out of 10 I will draw my conclusion based upon my initial intuitive feeling. Of course, I will use every tool available to further warrant that feeling. And, as you might assume, the evidence rendered through comparative market analysis, field studies, neighborhood demographics, etc. will 90% of the time validate that intuitive feeling.

To look at it from the opposite angle, if I ever find myself trying to 'logically' override an intuitive feeling, I'll immediately know that it is the wrong decision. Now, I'm not saying that the intuitive feeling is the most appropriate decision, or for that matter a decision at all.... but simply that there must be a better alternative that's not yet been discovered.



I'd love to know your "feelings" on this subject. Do you feel that intuition is a more powerful tool than logic? If so, to what extent? Or perhaps you don't put much emphasis on intuition at all... ?


Thanks to all, & please remember to 'like' us on our Facebook page (ROMO Group, LLC).

Type again soon,

Rocky Moore
Member/Operating Manager
ROMO Group, LLC

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